“Other” UAE: what Ras al-Khaimah hides

Hajar Al Shehhi, visitrasalkhaimah.com The UAE is one of the most popular beach destinations among Russians, it's hard to disagree with this fact. “Subtlety” decided to get to know one of the pearls of the UAE – Ras al-Khaimah. Raki Philips, head of the emirate's Department of Tourism Development, kindly agreed to speak about the region. Spoiler: Ras Al Khaimah is Adventure. Nature. Perspective.

Extreme and sports as a bonus

In addition, we are building our image as a center for extreme leisure activities throughout the Middle East, while promoting Ras Al Khaimah as a leading sports destination. About 50 competitions are held annually in the emirate, so it can easily be called a global sports destination: thousands of fans come to the emirate on purpose. In 2022, sporting events held in Ras Al Khaimah were broadcast in over 180 countries.

More related readings

  • 3 secrets of Ras Al Khaimah: why the emirate has become the fastest growing destination in the UAE
  • Sights with meaning and 3 more features that distinguish the Emirate of Ras Al Khaimah from ordinary beach resorts
  • The highest point of the UAE is not in Dubai: 10 unexpected facts about the Emirate of Ras Al Khaimah
  • li>

What are the emirate's plans for promoting Russian market?

Russia is one of the leading markets for Ras al-Khaimah, and we are constantly looking for ways to attract Russian tourists – leisure or family vacations, business trips or weddings. In 2022, 46% of the total number of foreign tourists were Russians. This was facilitated by partnerships with airlines, leading tour operators and DMC, as well as more than 40 events. In 2023, we will make even more efforts and hold more events and campaigns in Russia.

Leave a Reply

Your email address will not be published. Required fields are marked *