The results of the 2nd Forum of Russian Regions “Development of tourist infrastructure” were summed up

The forum was held with the support of the Ministry of Construction of Russia, the Ministry for the Development of the Far East of Russia, the Ministry of Natural Resources of Russia, the Ministry of Agriculture of Russia, the Federal Agency for Tourism Development, Corporation Tourism. Corporation for the Development of the Far East and the Arctic”, JSC “KAVKAZ.RF”, RSPP, “Business Russia”, Agency for Strategic Initiatives, under the auspices of the Chamber of Commerce and Industry of the Russian Federation.

Forum Organizer — PIR Expo, the Russian market leader in organizing business events for the hospitality industry. Cronwell Hospitality Group acted as co-organizer of the business program in 2022.

The main theme of the business program of the Forum in 2022 was «New Challenges — new features».

“The hospitality industry in Russia, like the entire tourism industry, is going through a special period: on the one hand, the unprecedented pressure of international events that have led to a complete transformation of the tourism business landscape, on the other hand — the resulting windows of opportunity for business development. In such a situation, the main — do not miss these opportunities and realize the existing potential”, — said Stanislav Mukhanov, director of the Forum of Russian Regions. “Forum today — the only platform that allows you to bring together key business players
and power to jointly find solutions that the ever-changing situation in the industry requires, — he summed up.

Forum participants in 2022 were over 700 people, more than half of which — top managers of companies and organizations, consulting and design companies, owners and managers of hotel facilities, representatives of financial institutions, private investors and entrepreneurs. At least 40 subjectsRussian Federation were represented at the Forum at the level of heads of sectoral executive authorities responsible for the development of tourism, attracting investment and working with entrepreneurs in the regions.

As part of the grand opening of the Forum and the PIR Expo exhibition PIR EXPO AWARDS  2022 and the All-Russian Competition of Professional Skills for Tourism Workers «Best by profession in the tourism industry 2022». Zarina Doguzova, head of the Federal Agency for Tourism, took part in the award ceremony, and in her welcoming speech she also noted the important role that entrepreneurship plays in the development of domestic tourism in the country.

The business program of the Forum included 35 eventsvarious formats and covered the widest range of issues related to the development of domestic tourism and the hotel industry: the formation of state policy in tourism, legal regulation of the industry, land use issues, personnel policy, interregional cooperation, state support measures, review of financial instruments available for business, and assessment various types of tourism in terms of investment attractiveness.

Plenary session «Development of tourism infrastructure in the new reality»was devoted to the analysis of the implementation of the national project “Tourism and hospitality industry”; in current conditions. The discussion was attended by Pavel Volkov, Secretary of State — Deputy Minister of the Russian Federation for the Development of the Far East and the Arctic, Elena Lysenkova, Deputy Head of the Federal Tourism Agency, Olga Zakharova, Director of the Center for the Development of the Regional Economy and Urban Environment of the ASI, >Ilya Umansky, and. about. President of the Russian Union of Travel Industry, Maxim Brodovsky, General Director of AZIMUT Hotels Company, Leonid Gunkevich, Chairman of the Sverdlovsk branch of Delovaya Rossiya, and Yulia Kuzenskaya, Deputy Chairman of the St. Petersburg Tourism Development Committee. The plenary session was moderated by Vadim Prasov, Vice-President of the Federation of Restaurateurs and Hoteliers of Russia. In total, over 250 experts were involved in the business program of the Forum.

7 agreements were signed on the sidelines of the Forum of Russian Regions 2022. Including the cooperation agreement between JSC “Corporation for the Development of the Far East and the Arctic” and Cosmos Hotel Baikal LLC (the founder of «Cosmos Hotel Group» Managing Company, part of AFK «Sistema»), aimed at the implementation of a new investment project for the construction of a 5-star nature and recreation complex Cosmos Collection Baikal Resort at Bezymyannaya Bay in the Republic of Buryatia. The volume of investments will be about 11 billion rubles.

More than two dozen companies and organizations became partners of the Forum 2022. PJSC Sberbank acted as the official partner of the Forum. St. Petersburg was presented for the first time as a partner city of the Forum. The partner of the business program was DOM.RF Bank, and ORMATEK and SM-FRANCHISA LLC (brand “Soyuzmultfilm”) also announced themselves for the first time at the Forum site in 2022 as partners of the project.

The event was supported by leading socio-political, business and industry media in Russia, such as MIA “Russia Segodnya”, “Vechernyaya Moskva” newspaper, “Arguments of the Week” publishing house, RIAMO, “Federal Press”, “Rest in Russia” project publishing house “Komsomolskaya Pravda” and others with a combined audience reach of more than 30 million people.

Summing up the results of the Forum of Russian Regions, Elena Merkulova, CEO of PIR Expo LLC, said: “This year we held the Forum of Russian Regions for the second time. Despite the difficult socio-economic situation, accompanied by certain challenges for the tourism industry, we note the interest in the event on the part of business and government, we note the optimism of the industry participants, their focus on further intensive work to commercialize the tourism potential of Russia, to open new destinations, new formats tourism, which have not yet received a sufficient impetus for development, but I am sure they will receive it in the coming years. There is no doubt that next year we will have an equally relevant agenda for discussion at the Third Forum of Russian Regions.
will be held in the period from October 3-6 in Moscow, IEC “Crocus Expo”. Follow the project news on the site. 

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